If you are self-employed or own your own real estate appraisal business, you know how crucial it is to maintain a steady stream of new assignments. We recently asked our appraisal community, “What’s your PRIMARY method for marketing your appraisal services?” While many appraisers…
These days, social media is a crucial part of any online marketing strategy. For one, it helps boost your online presence by getting your name out there. When you market your business on social media, it makes it easier for people to find you…
If you are a real estate appraiser or small business owner, one of the best ways to generate new business is by building an online presence. Online platforms make it easier for potential clients to find you, learn about your experience and credentials, and…
Looking for ways to grow your appraisal business? Non lender appraisal work offers an opportunity to diversify your client list and expand your workload. But before you dive in head first, you should know the key differences between mortgage lending assignments vs. non lending…
Developing an appraisal specialty is one way to boost your business and stay competitive in today’s world. We recently asked our appraisal community, “What new appraisal niche or specialty would you like to break into?” Below, we share the results regarding which specialty areas…
Looking to diversify your appraisal business? Taking on non-lender assignments like divorce and estate appraisals may be a great way to bring in different types of clients. Perhaps you already understand the details and intricacies of divorce and estate appraisals, and you’re ready to…
On October 9, 2018, the Appraisal Standards Board posted a new Q&A video to their YouTube channel addressing the issue of “hybrid” appraisal assignments. Hybrid appraisals are those which involve someone other than the appraiser making an inspection of the subject property. A report…
Clients are increasingly requesting different types of appraisals in lieu of the traditional “full” appraisal. There are many different types of these non-traditional or “limited scope” assignments—including evaluations, desktop appraisals, appraiser-assisted AVMs, and other alternative valuation products (AVPs). Here we outline common types of non-traditional…
There’s often confusion around what is an appraisal and what isn’t. Let’s all agree right from the start: a standardized form like the Fannie Mae 1004/Freddie Mac Form 70 used by the mortgage industry is not an appraisal. The appraisal is the process that…
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