Grow your appraisal and real estate career with tips, trends and other insights.
Pocket listings have recently become a hot topic among real estate professionals. What is a “pocket listing” you ask? It’s when a real estate professional and a seller sign a listing agreement that permits the seller to place their property for sale without adding…
Looking for a way to brand yourself as more than just a traditional real estate sales agent? Niche marketing is the perfect way to become a big fish in a small pond. Real estate professionals who have a niche show potential clients that they’ve…
For years, films have depicted horrifying stories of supposedly real hauntings that took place in the homes of ordinary people. Normally, the occupants are unaware that their new home has a ghostly tenant. However, there are some buyers who will still purchase a home…
Using social media is one of the best ways to connect with existing and potential clients. However, real estate professionals often use the same three social media platforms for their business—LinkedIn, Facebook, and Twitter. While these sites are undeniably useful marketing tools, taking the…
The Internet has transformed the real estate industry in recent years. This transformation hasn’t only benefited homebuyers, but sales agents and brokers, too. Among all of the new websites and mobile apps, Craigslist was one of the first to hit the digital scene. A…
Whether you’re a newbie or a seasoned, top-producing real estate agent, sometimes we lose track of the basics. Things like creating a business plan, researching your client, studying your forms and staying optimistic can get lost in the craze of day-to-day tasks. Let’s jump…
The struggle between appraisers and real estate professionals can sometimes be a never ending conflict. According to a forum at the 2013 Realtors® Conference and Expo, better communication between real estate agents and appraisers could help to minimize problems. Both parties play key roles in the…
Welcome to the modern-day gold rush. Five years ago, most sellers did not know (or care) if they owned their gas rights. Today, it’s a hot topic and can make or break a sale. The recent developments of fracking and horizontal drilling have made…
In real estate, being able to take your business on-the-go is a necessity. And in a world dependent on technology, there is no better way to do this than with mobile apps. With over 300 apps created each day, you have unlimited options to…
“Your credit score.” This phrase can often spark both anxiety and confusion in your clients, and rightly so. This three-digit number plays a fundamental role in their finances, and can affect everything from their employment potential to their ability to apply for mortgages. Not only…
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