Winning the Listing: A Fresh Approach to the Listing Appointment

4.42 Average Customer Rating

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Winning the Listing: A Fresh Approach to the Listing Appointment has earned an average of 4.42 out of 5 stars from 19
$99.00
What am I going to get from this course? 
  • Practical tips, strategies, and resources that will help you be successful and “win” the listing. 
  • Strategies to effectively plan ahead for your listing appointment. 
  • Market analysis components and how to present them. 
  • Ways to use your market analysis and engage the seller in participating in the pricing. 
  • How to use the Zestimate and have a discussion about Zillow/Trulia with the seller. 
  • How to price the sellers’ home and anticipate any issues that may arise in the process. 
  • How to make the commission conversation a positive experience and minimize stress and anxiety for all people involved. 
  • Ways to get your sellers prepped for the pre-marketing partnership and how to best market the home. 
  • Ways in which you can establish and manage your sellers’ expectations, thereby creating a positive and productive partnership in which all members experience success. 
  • Real-world examples, scripts, templates, and innovative marketing ideas you can start using today. 
  • Activities to put the knowledge learned into practice.
  • Learning materials presented as a combination of video, audio, and text.
  • Downloadable podcast of the course to listen to while on the go.


BONUS Downloads
  • Surveys, checklists, scripts, forms and marketing examples. 
  • Fully customizable, professionally designed templates to help get you started. 


Target Audience: This course is designed for all real estate professionals who work with sellers: those who are just starting their real estate career or those who want to take their career to the next level. These strategies are designed to work in any market, at any price point.

Note: This is a non-CE credit professional development course.

Chapter list:

1. Course Introduction
2. Preparing for the Listing Presentation
3. Market Analysis and Pricing
4. Commission (Fee Structure)
5. Managing Sellers' Needs and Expectations

Course ratings and reviews

McKissock is rated 4.4 out of 5 by 19.
Rated 5 out of 5 by from Easy access to materials. Material learned will deffinately be put to use.
Date published: 2018-05-31
Rated 5 out of 5 by from This course gives practical advice and tips on how to "win" a listing to integrate into a listing agent's standards of practice.
Date published: 2018-04-10
Rated 5 out of 5 by from Listing presentations can be so uncomfortable without the proper preparation. Get informed and be over prepared to get that contract signed.
Date published: 2015-07-08
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