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McKissock

  • LinkCopied

Author Articles

  • The “roast my listing” trend reveals a bigger problem in real estate 
    Real Estate

    The “roast my listing” trend reveals a bigger problem in real estate 

    If you’ve seen the “roast my listing” posts making the rounds online, you already know how quickly buyers will call…

    Read more…

    By

    McKissock

    June 4, 2026
    6 minutes
  • REALTOR® vs real estate agent: what is the difference?
    Real Estate Career

    REALTOR® vs real estate agent: what is the difference?

    Navigating the real estate industry can be confusing, especially when you hear terms like agent, broker, and REALTOR®…

    Read more…

    By

    McKissock

    May 26, 2026
    6 minutes
  • Owning a real estate brokerage in 2026: Are you ready, or do you need a leadership runway first?
    Real Estate Career

    Owning a real estate brokerage in 2026: Are you ready, or do you need a leadership runway first?

    You’ve hit the ceiling of what you can achieve as a solo agent, and now you’re thinking about owning a real…

    Read more…

    By

    McKissock

    May 19, 2026
    5 minutes
  • Switching brokerages: how to choose a real estate broker-owner for real growth
    Real Estate

    Switching brokerages: how to choose a real estate broker-owner for real growth

    If you’ve been in real estate for a few years, you might be starting to feel like your current brokerage isn’t giving you the…

    Read more…

    By

    McKissock

    May 13, 2026
    9 minutes
  • The vendor network every agent needs: who to add to your sphere (and how to turn it into referrals)
    Real Estate Tips

    The vendor network every agent needs: who to add to your sphere (and how to turn it into referrals)

    Most agents rely too heavily on online leads. If you want consistent referrals, you need a real estate vendor…

    Read more…

    By

    McKissock

    May 13, 2026
    3 minutes
  • Comparative market analysis in 2026: how to build a CMA faster (with AI)
    Real Estate Tips

    Comparative market analysis in 2026: how to build a CMA faster (with AI)

    If you’re doing comparative market analyses (CMAs) every week, you know the grind. Pull comps, make adjustments, explain pricing, and package it all so clients actually…

    Read more…

    By

    McKissock

    May 13, 2026
    7 minutes
  • Open house ready: the ultimate tote bag checklist
    Real Estate Tips

    Open house ready: the ultimate tote bag checklist

    This guide walks you through the ultimate open house tote bag checklist, inspired by Katie Catron, a former…

    Read more…

    By

    McKissock

    April 28, 2026
    4 minutes
  • How to use AI as a property manager: Templates and workflows to save hours every week
    Real Estate

    How to use AI as a property manager: Templates and workflows to save hours every week

    You might have heard the hype about artificial intelligence taking over the real estate industry. But let’s be clear: AI…

    Read more…

    By

    McKissock

    April 17, 2026
    8 minutes
  • Plateaued in real estate? A mid-career roadmap to leadership (powered by RELCA) 
    Real Estate Tips

    Plateaued in real estate? A mid-career roadmap to leadership (powered by RELCA) 

    You’ve already proven you can succeed.  You’ve built a strong foundation. You’re closing deals, earning referrals, and creating meaningful client relationships. Your business…

    Read more…

    By

    McKissock

    April 1, 2026
    9 minutes
  •  Maximize Your Real Estate Career: Top Cities for Sales Success in 2026
    Real Estate Insights

     Maximize Your Real Estate Career: Top Cities for Sales Success in 2026

    Real estate is inherently local. While national headlines often paint a broad picture, your success as an agent…

    Read more…

    By

    McKissock

    March 11, 2026
    7 minutes
  • The Best States for Real Estate Agents: Where to Thrive in 2026
    Real Estate Income

    The Best States for Real Estate Agents: Where to Thrive in 2026

    If you’re looking to level up your business, one question likely tops your list: Where are the best states to be a…

    Read more…

    By

    McKissock

    March 9, 2026
    8 minutes
  • 10 Ways Real Estate Agents Are Using AI in 2026 (And How You Can, Too) 
    Real Estate

    10 Ways Real Estate Agents Are Using AI in 2026 (And How You Can, Too) 

    AI isn’t a distant promise anymore. It’s here, and smart agents are already using it to win more listings, nurture leads, and…

    Read more…

    By

    McKissock

    March 6, 2026
    8 minutes
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