It’s no surprise that music makes a significant impact on our moods. Specific songs can excite fans before a big sporting event, relax people in stressful situations, or inspire people to dance, create — or even buy. In fact, in 2015, Australian researchers examined…
The first thing anyone involved in the home selling process should think about is the curb appeal of a property. It’s what catches someone’s eye and invites them to tour the house, so it can make or break how long a home is on…
Photography has never been more important to the real estate industry than it is today. According to a survey conducted by the National Association of REALTORS®, homebuyers rated photos as the feature they use most when searching for a home online. Web listings or…
As the saying goes, “the kitchen is the heart of your home.” When selling a home though, most real estate professionals will vouch that — as far as home improvements are concerned — kitchen renovations are worthy investments that will likely increase your resale value.…
In the competitive world of real estate, a strategy that is vital to your success is making your client’s property stand out among the other properties on the market. In order to do this, homeowners may have to make renovations to the interior or…
Sell faster. And for more money. This is what every home seller (and agent) wants. And according to the Real Estate Staging Association, staged homes sell 73% faster with an average 297% return on investment. With so many differing opinions on home staging, we…
Last month (June), we asked our CE Plus members, “What’s your favorite part of the real estate process?” The winner was “negotiating deals” with 47% of the votes. Keep reading to learn what else made the list. What’s your favorite part of the real…
When it comes to showcasing a property, there are countless factors to consider in terms of the property’s appeal (both inside and out)—not to mention the added pressure of sealing the deal with potential buyers or renters. This shouldn’t create an excuse to cut…
As the National Association of REALTORS® released their first guidelines in response to the spread of COVID-19, one of their early recommendations was to leverage technology to continue conducting business, including promoting current listings. In an age of social distancing, one of the best…
As much as you’d think an empty space would be the perfect way to help buyers visualize the potential of a home, that’s rarely true. Many buyers find it difficult to picture themselves in a house if it is vacant because it does not…
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