Mike McElroy has been in the real estate business for seven years. After working for a time at a Chicago radio station, he got his first real estate job in 2009. He says he found a business afraid of change, afraid of technology, afraid…
If you work with first-time homebuyers, chances are, you’re going to be working with Millennials. Who are millennials? They represent the biggest generation in history and the biggest group of homebuyers in America. As a real estate professional, you need to understand the Millennial…
In 2002, when Dara Alperen Cipollone purchased her first home in East Boston, her real estate agent suggested she would be a great fit for residential sales. With a BS in Healthcare Systems Management from University of Connecticut’s School of Business and several years…
Modified with permission from katielance.com. Instagram is a major breeding ground for connecting with Millennials. By some estimates, the visual marketing platform has outstripped even Facebook when it comes to connecting with this pivotal generation. But how to connect with Millennial real estate clients? Keep…
The ranks of first-time homebuyers may have been dropping in recent years. But that trend changed with more newbies entering the market last year, an upswing expected to continue in 2017, according to Realtor.com. Although only 33 percent of homebuyers last year were first-timers,…
Rental property managers take note: Today’s 20-somethings have had good reason to delay major purchasing decisions, such as buying a house. After all, they came into adulthood over the last 10 or so years during times of economic uncertainty. While they may not have…
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