Just when you thought you had mastered marketing to Millennials, it’s time to prepare for a new generation of homebuyers: Gen Z. According to Realtor.com’s fourth-quarter generational propensity report, these tech-savvy adults now own about 2% of the homes on the market. And, unlike…
Mike McElroy has been in the real estate business for seven years. After working for a time at a Chicago radio station, he got his first real estate job in 2009. He says he found a business afraid of change, afraid of technology, afraid…
If you work with first-time homebuyers, chances are, you’re going to be working with Millennials. Who are millennials? They represent the biggest generation in history and the biggest group of homebuyers in America. As a real estate professional, you need to understand the Millennial…
Step aside, Millennials. There is a new generation in town. Generation Z homebuyers are poised to enter the real estate market. Generation Z, also known as the “Net” or “Digital” generation, comprises those born from about 1996 to 2010. The oldest among them are…
In 2002, when Dara Alperen Cipollone purchased her first home in East Boston, her real estate agent suggested she would be a great fit for residential sales. With a BS in Healthcare Systems Management from University of Connecticut’s School of Business and several years…
Real estate is one of those careers where flexible jobs mean the possibility to fast-track your earnings and make millions in the early stages. Real estate professionals don’t earn a salary — which can sometimes work out to their advantage because if you know how…
Twice a month we go through the best and brightest content available online for real estate professionals. Our goal in doing so is to inform, entertain and encourage further research. The following is the best of our latest search: Read: Millennial buying patterns are…
As a broker, you are always on the lookout for that next special real estate agent to join your team. It can be tricky to attract top talent, especially in a job seeker’s market. Fortunately, there are inexpensive ways to get the word out…
Is the appraisal profession about to see a surge of newcomers? The industry sees a major spike in Millennial exam takers. The real estate market sees a significant drop in home sales competition. The ASB announced last week that it will be issuing a…
Modified with permission from katielance.com. Instagram is a major breeding ground for connecting with Millennials. By some estimates, the visual marketing platform has outstripped even Facebook when it comes to connecting with this pivotal generation. But how to connect with Millennial real estate clients? Keep…
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