Agents tend to zone in on only one kind of referral—leads that come in through past clients or friends and family. However, there’s another segment of the referral business that many do not take advantage of—agent referrals. These can be very lucrative, providing agents with…
Whether you’re a newly-licensed agent or you have years of experience under your belt, it’s crucial to display confidence in your knowledge and capabilities. That’s why we talked to national real estate coach Sherri Johnson to learn her advice on how to exude confidence in real…
Whether you are a newly-licensed agent or a seasoned veteran, allocating time efficiently and effectively is an essential skill to master. That’s why we talked to national real estate coach Sherri Johnson to learn her philosophy on time allocation. Click the video below to listen…
If you’re new to real estate or new to prospecting, cold calling for listings can force you out of your comfort zone. Many fear the constant rejection that comes with cold calling, but there are plenty of ways agents can deal with objections. Here…
As a real estate agent, your ability to generate and convert leads will play a crucial part in the success of your real estate business. Last year in our Trick of the Trade campaign, we asked real estate agents across the country for some…
Networking. A delight for some, a nightmare for others. Whatever your feelings are about networking, it is an essential part of being a real estate agent. However, just because it’s necessary, doesn’t mean that it can’t be fun and personally fulfilling as well. Last…
When it comes to making money as a real estate agent, obtaining referrals can be one of the most profitable parts of your job. Mastering the art of nurturing previous client relationships is crucial to obtaining referral business and long-term success in the real…
Sometimes practicing real estate is like living in the TV show, The Twilight Zone. With apologies to Rod Serling … Imagine, if you will, the transfer of a farm where the seller will not allow the buyer to raise hogs. A farm with no…
You can’t expect real estate clients to come to you. To get new real estate clients you’ll have to do some real estate prospecting. As a new agent, you can’t just count on referrals, word-of-mouth, and marketing and promotional efforts. In order to get…
According to the NAR 2017 Member Profile, 18 percent of Realtors® earn their business from real estate referrals by way of satisfied past clients and customers, and 13 percent from repeat clients. Not other agents. Not family members or friends. Not people who charge…
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