In real estate, especially in a crowded market, the key to success is setting yourself apart from your competition. And there are many ways in which to do this. You just have to know what sets you apart from other agents in your area.
Last month (February), we asked our CE Plus members, “What differentiates you from other agents?” Here’s what they had to say.
What differentiates you from other agents?
“Preparation. Attention to detail. Professional competence. A grasp of the process. And, no one outworks me!”
“My expertise helping first-time home buyers!”
“I do not need clients to buy/sell to put food on the table. So I can be overly honest without personal fiscal needs getting in the way.”
“I only work with one or two clients at a time, ensuring my full attention is on serving them.”
“Genuine desire to help people.”
“I truly care about what the clients want and need to be happy!”
“Attention to detail.”
“My approach is from that of the client and I educate them and guide them through the process being there for every question and helping find answers. Pointing them to professionals along the way. Making sure they are aware of their rights and options.”
Do you know what sets you apart from your competition? If you don’t know right off the bat, take some time to brainstorm what makes you uniquely qualified to help your clients.